I’ve been in advertising since I was 19 and am exhilarated to currently run a global emerging technology division within WPP. Last year I was proud to set up a gender equality initiative launching a client coalition to bring men into the gender equality conversation by accelerating a progressive masculinity agenda.
I am passionate about work cultures enabling authenticity, diversity, EQ over IQ and I never waver in upholding and encouraging my personal values of kindness, respect and integrity through my leadership.
I won the IPA & Campaign’s Woman of Tomorrow for which I’m truly grateful as it’s led to lots of opportunities in schools and other nurturing organisations where I’ve been able to help encourage young minds into creative and tech industries. I’m deeply humbled to spread hope as a Save The Children ambassador too.
I had a pivotal sojourn from agency land when I set up “The Bespoke Gift Company” in 2004 seizing the potential in new technologies enabling truly personalised gift manufacture. What a ride the next decade was, culminating in a business sale in 2013. Some of the most invigorating, challenging and deliciously creative years of my life. I recommend everyone runs a business at some point.